Ubisoft's games sales beat its own target

Ubisoft's games sales beat its own target

Ubisoft's games sales beat its own target

Ubisoft is making a killing.

Ubisoft released today its financial results for the first half of fiscal year 2017-2018, which recently ended on September 30th, 2017. "This winning content strategy drove a 66% surge in our sales for the first half of 2017-18 - largely exceeding our targets - as well as a sharp increase in our earnings". First half sales were up 65.7% which equated to about €466.2 million.

It said the latest instalment of its open world Assassin's Creed game series, "Assassin's Creed Origins", released at the end of October, had sold twice as many copies as its predecessor "Assassin's Creed Syndicate" during the first 10 days since its premiere. Origins is now showing at a sell-through of about 35 percent overall digital sales - a huge leap from the 15 percent Syndicate did when it sold. Origins seems to have gained a ton of good will back for the company as it's being hailed as one of the best Assassin's Creed games to ever release, with completely revamped combat and mission structures.

Growth driven by Mario + Rabbids®: Kingdom Battle, Rainbow Six® Siege, Ghost Recon® Wildlands and For Honor®.

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While Syndicate averaged game reviews in the 70s when it hit in 2015, Origins average review scores are in the 80s. Hopefully this positive statistic means that Ubisoft won't return to its annual release schedule of the series in an effort to further improve Assassin's Creed games.

In case you forget, Syndicate, which came out in 2015, was the last "new" game to be released in the series before Ubisoft chose to take a break (though it did release The Ezio Collection previous year to keep fans entertained). Given longer development lead times, our talents can fully express their creative visions and therefore maximize the potential of our games.

Assassin's Creed Origins is now available on PC, Xbox One, and PS4.

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