Bose AR Glasses Announced - Augmented Reality Audio in Sunglasses

Bose AR glasses launched will tell you what you are looking at                   By John Hoff

Bose AR glasses launched will tell you what you are looking at By John Hoff

Secondly, augmented reality (AR) as a technology is largely relegated to stickers and visual details.

The Bose AR glasses are not almost the finished product, but this product will purportedly tell you information about objects in the real world that you are looking at.

The company is prepared to invest up to $50 million in startups focused on apps, services or technologies for the platform, Bose said.

According to Bose's blog post explaining the capabilities of the concept wearable, the company states that the sunglass makes use of the Bose AR platform which uses head movements, voice commands and taps on the wearable to execute various functions.

Bose AR is debuting with a miniscule, wafer-thin acoustics package developed specifically for the platform, that is a testament to the future of mobile micro-sound with power and clarity that will impress anyone.

Bose AR Glasses Announced - Augmented Reality Audio in Sunglasses

In an announcement at South by South West (SXSW), Bose unveiled a pair of AR-enabled sunglasses which is still in its nascent stage but brings forward a whole new way AR can be implemented. The Bose AR kit is an acoustics package that Bose hopes to add to wearables such as eyewear, helmets, headphones, etc.so as to deliver a novel take on reality augmentation.

The AR glasses have Bluetooth compatibility with microphones that allows calls or activation of Siri or Google Assistant. Other uses that the Bose AR platform could be put to work with includes learning by allowing a user to translate a sign just by looking at it or even prodive the history behind a painting a user might be viewing.

The Bose AR platform is open to approved developers and manufacturers.

Bose is working with a variety of partners including Aaptiv, Strava, Walc, ASICS Studio, Anchor, TuneIn, RadioPublic, Yelp, TripAdvisor, Audioburst, and Method Exp for content for the Bose AR wearables. The company is also collaborating with research institutions, including the MIT Media Lab to advance human interaction related to augmented audio reality, and the NYU Future Reality Lab.

So far, not hugely different from headphones, in fact, they seem to be more of a tool for Bose to demonstrate what its AR platform can do.

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