Google to ban all cryptocurrency and ICO ads

Bitcoin the largest cryptocurrency by market value pared an advance of about 2% after Google’s announcement

Bitcoin the largest cryptocurrency by market value pared an advance of about 2% after Google’s announcement

Google painted a bleak picture of cybersecurity trends March 20, 2017, saying the number of websites hacked rose 32 percent a year ago, with little relief in sight."We don't expect this trend to slow down".

Last year Google announced that in 2016, they removed 1.7 billion ads that violated their policies and this year, Google has announced that they took down more than 3.2 billion ads.

According to Google, that was more than 100 bad adverts per second!

The announcement follows something of a year of hell for Google, whereby the search giant faced a number of scandals related to brand safety, claims of Russian Federation fiddling with the United States election through its ad platforms and fraudulent traffic. Google said it took specific actions against violating adverts involved in scraping; tabloid cloaking; malicious activity; malware and trick to click formats.

Along with its accelerated push against misleading content, Google pulled 79 million advertisements a year ago that lured clickers to websites with malware.

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Removed 48 million ads trying to get us to install software we don't want.

Spencer said in his blog post that the crackdown is part of Google's efforts to protect consumers from "online scams".

According to her, this new technology has been critical in helping to scale enforcement for policies that prohibit monetization of inappropriate and controversial content. Throughout all of 2017, they reviewed over 11,000 websites for potentially containing misrepresentative or misleading content and suspended more than 650 websites and terminated 90 publishers from our ad network. This means that even companies with legitimate cryptocurrency offerings won't be able to publish their advertisements via Google's ad platform, which places ads on its own sites as well as third-party websites.

As Google implement these new changes, the Google ad's network becomes a lot safer, resulting in websites and blogs not having to worry about the ads that appear via Google's Adsense program.

Added policies to curtail ads relating to financially risky moves with cryptocurrencies, foreign exchanges and other unregulated or speculative areas.

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