Verizon to sell Tumblr to WordPress owner - Strategy

Happier times... Tumblr chief executive David Karp on stage in Las Vegas in 2014

Happier times... Tumblr chief executive David Karp on stage in Las Vegas in 2014

"We are proud of what the team has accomplished and are happy to have found the flawless partner in Automattic, whose expertise and track record will unlock new and exciting possibilities for Tumblr and its users", Verizon Media CEO Guru Gowrappan said in a statement.

Automattic Inc.is the company behind another '00s flashback, WordPress, and fought off interest (and genuine bids) from a site you've definitely never heard of, or been to: PornHub.

Verizon Communications Inc. agreed to sell the blogging platform Tumblr to Automattic Inc., the latest sign the wireless giant is dismantling its online empire. "We are excited to add it to our lineup, which already includes WordPress.com, WooCommerce, Jetpack, Simplenote, Longreads, and more".

"Tumblr is one of the Web's most iconic brands", Automattic CEO Matt Mullenweg said in the announcement. Though the sale price is undisclosed, reports say it is a fraction of what Yahoo paid for Tumblr in 2013. A blanket ban on all kinds of adult content was also seen by many from the community to be a bit harsh and resulted in many people leaving the platform.

More news: The Official Trailer for Greta Gerwig's "Little Women" Is Here
More news: Mojang cancels Minecraft 4K graphics upgrade
More news: Perisic set to sign for Bayern Munich

Beyond financial turmoil, Tumblr was pulled from the Apple App Store briefly a year ago as it worked to combat child pornography hosted on the platform, an ordeal that led to a new and wildly unpopular site policy banning adult content of all stripes.

Six years after Yahoo bought Tumblr for $1.1 billion, Verizon decided that it's time to part ways with the social network.

The front-end user experience on Tumblr will evolve on its own path but could adopt some standardized technology from Open Source WordPress, the Journal reported.

Following the deal, Tumblr has become the second major Yahoo property spun-out of Verizon.

Recommended News

  • Young Man Who Wanted a Jaguar Pushes Brand New BMW Into River

    Young Man Who Wanted a Jaguar Pushes Brand New BMW Into River

    According to local media, the man's father is a wealthy landlord and the 22-year-old son already owned several SUVs. A young driver from India allegedly pushed the BMW he got from his parents into a river .
    Dolemite Is My Name Trailer #1 (2019) | Movieclips Trailers

    Dolemite Is My Name Trailer #1 (2019) | Movieclips Trailers

    Nonetheless, his ambitions exceed promoting bootleg data deemed too racy for mainstream radio stations to play. Hustle and Flow's Craig Brewster directed Dolemite Is My Name , which is set to hit theaters this fall .
    Argentina: Voters reject Mauricio Macri's austerity in primary vote

    Argentina: Voters reject Mauricio Macri's austerity in primary vote

    Fernandez has promised access to free medicines for retirees and better wages for workers while hammering Mr. Political developments in Argentina weigh on peso on Monday .
  • Open singles after loss on return

    Open singles after loss on return

    Former world No.1 Murray was broken in the opening game of the match and found himself within a point of a 3-0 deficit. When Richard drop-shotted me, there were a few times I didn't even run to the ball, didn't react to it.
    Markets rally after United States  delays tariffs on Chinese electronics and other imports

    Markets rally after United States delays tariffs on Chinese electronics and other imports

    The products include mobile phones, laptops, video game consoles, some toys, computer monitors, and certain footwear and clothing. Since Trump's August 1 tweets threatening the new tariffs, the USA benchmark S&P stock index has dropped more than 4% percent.
    Dak Prescott Turns Down $30M Per Year From Cowboys

    Dak Prescott Turns Down $30M Per Year From Cowboys

    Sources told NFL Network's Jane Slater that the Dallas Cowboys gun-slinger was looking for a deal that paid $40M annually. Ben Roethlisberger , Aaron Rodgers and Carson Wentz rank below Wilson in average annual salary.
  • California officer killed in wild shootout with suspect

    California officer killed in wild shootout with suspect

    One officer died and two other officers were injured after being shot Monday following a traffic stop in Riverside, California. KABC-TV reported that a man identified the shooter as his son, Aaron Luther, 49, of neighbouring Beaumont. "It's hard.
    Aaron Mooy signs for Brighton on year-long loan from Huddersfield

    Aaron Mooy signs for Brighton on year-long loan from Huddersfield

    SOCCEROOS midfielder Aaron Mooy has moved to English Premier League club Brighton from Huddersfield on a season-long loan. Playing with five at the back for much of the game, Brighton often had Watford at sixes and sevens.
    Allegations about Prince Andrew made in U.S.  legal case

    Allegations about Prince Andrew made in U.S. legal case

    Prince Andrew was accused of groping a woman at Jeffrey Epstein's U.S. home, according to newly released court papers. Buckingham Palace said on Saturday this related to U.S. proceedings "to which the Duke Of York is not a party".
  • Taylor Swift lets her hair down at boozy bar party

    Taylor Swift lets her hair down at boozy bar party

    She wrote on Tumblr: "My mother suffers with chronic kidney disease stage 3 and that's always something we're anxious about". The " You Need to Calm Down " singer seemed pretty tipsy, but she's has yet to comment on whether she actually was or not.
    Former Celtics guard Sebastian Telfair sentenced to 3.5 years for gun possession

    Former Celtics guard Sebastian Telfair sentenced to 3.5 years for gun possession

    On Monday, he bawled in a NY judicial court. "You've achieved greatness in your life, and this case doesn't take that away". Telfair could have faced up to 15 years in prison for his offense, according to the report .
    Ebola drugs found to increase survival rates

    Ebola drugs found to increase survival rates

    Farrar, stated, indicate scientists are getting closer to turning Ebola right into a "preventable and treatable" disease. On the other hand, approximately 53% of the patients on Remdesivir and almost 49% of the patients on ZMapp died.

We are pleased to provide this opportunity to share information, experiences and observations about what's in the news.
Some of the comments may be reprinted elsewhere in the site or in the newspaper.
Thank you for taking the time to offer your thoughts.